Monday, 10 October 2016

Textual Analysis

http://www.slideshare.net/BethanyTweddell/tv-drama-15031918

Casualty


Medical











Gotham 



Crime






NCIS




Crime









The Mentalist                                                                 



Crime


The Originals



Buffy The Vampire Slayer













Eastenders














Coronation street














Suits 











Skins 









Lovejoy

Sharpe



The Professionals

















Codes and conventions (add this to the textual analysis section of the blog)
Code: A system of signs which can be decoded to create meaning.
In media texts, we look at a range of different signs that can be loosely grouped into the following:
technical codes - all to do with the way a text is technically constructed - camera angles, framing, typography etc
verbal codes - everything to do with language -either written or spoken
symbolic codes - codes that can be decoded on a mainly connotational level - all the things which draw upon our experience and understanding of other media texts, our cultural frame of reference.
codes can create feelings to the audience through effects and techniques, for example rain in a film and a woman looking upset can make the audience feel bad for the woman and be emotional.
Convention:
Is what you would expect to see in a certain genre, for example: in a fantasy genre film you would expect to see maybe unicorns, demons, hero's/villians, strange settings, basically things that are fictional and unreal in our world.
The codes and conventions in media can be separated into 3 groups
Technical (e.g camera angles, movements & shots),
Symbolic (e.g clothing, colours)
Written and audio (music etc).

These three distinct groups give the text meaning and determine the response of the viewer.

TV Drama Categories/Genres
Crime
Period
Comedy
Medical
Sci-Fi

Soap

etc.
    Eastenders is a soap set in east London. This stereotypically is a rough area in London with crime lords and gangs. Therefore the symbolic codes suggest that this can be violent at times. With the location being in east London they will have a cockney accent and speak in the slang of the east end. This helps set the scene of the soap with verbal codes.


Poldark is set in Cornwall and so they will have Cornish accent and so the verbal codes connotes that they are looked down upon because they are country folk. 

SKINS

Skins is a TV show set in Bristol. In this episode Freddie is skating down towards his friends Jay Jay and Cook to meet them before college. On his way down Freddie attracts the attention of a police officer who proceeds to follow him on his bike. Cook is on his third 'Breakfast pint' and is smoking Freddie's spliff when he arrives. Soon after the policeman crashes into the garbage truck and his bike remains in the road. A car then runs over the bike and into a billiard, a businessman proceeds to get
out the car and starts swearing at passers by. He then picks on an elderly lady, asking her to give him her phone number whilst calling her a 'demented bitch'. Meanwhile the businessman's daughter is staring at Freddie and Freddie is staring back. Cook takes advantage of the situation and smears ketchup on his face to illustrate that he was hit off his bike by the business man. Cook and the man then begin to argue, with the business man explaining that Cook has 'no witness'. The elderly lady, unhappy with the way she has been treated by the man, becomes Cook's witness and so the businessman tries his best to repay Cook 







In soaps you are more likely to find characters that fit a certain stereotype e.g. Dizzy blondes. You will also find exaggerated situations in soaps as this is what creates the suspense and 'drama'. This however, can get soaps into trouble as the audience can see themselves in these situations and/or characters.


Poldark is a period drama and so the Mise-En-Scene must fit the time in which the drama is set. The way the characters talk is very important as it will help exaggerate the social divide. You are also more likely to see props as they again help show the period of time. 

Textual analysis  = Establishing a methodology for analysing a media text
Textual Analysis We can analyse "deconstruct" the media using the following categories:
text
audience
production
The media text is any media product we wish to examine
book,
poster,
Song,
Film
etc.
Categories
MEDIUM (eg print, television, radio, film, internet)
PURPOSE (eg to inform, to entertain, to persuade, to educate, to gain profit)
FORM (eg drama, light entertainment, above or below the line advertising, newspaper)
GENRE (eg science fiction, soap opera, documentary, game show, broadsheet)
TONE (eg serious, comic, ironic, formal, informal, objective, personal, scientific)
STYLE (eg realist, expressionist, conventional, unconventional, traditional, modern)
OTHER CATEGORIES (eg nationality, target audience, director, star, public sector)





































Class and Status

Class is a system of ordering society whereby people are divided into sets based on perceived social or economic status.
Status is a relative social or professional position.
Within the sketch they are set in height order which happens to be class order as well. The upper class male is dressed smartly with a top hat and a cane, the middle class man is similarly dressed however he is wearing a fedora and the working class man is dressed in scruff clothing with a paper boy hat. 

The working class/under class is lowest of the classes, normally depicted as 'chavs', parents are normally unemployed or in a low paid job. They normally live in a block of flats or a council house.  





Sound
Diegetic and non-diegetic sound; synchronous/asynchronous sound; sound effects; sound motif, sound bridge, dialogue, voiceover, mode of address/direct address, sound mixing, sound perspective.
• Soundtrack: score, incidental music, themes and stings, ambient sound.

Mise en Scene
Production design: location, studio, set design, costume and make-up, properties. Lighting; colour design.

Editing
Includes transition of image and sound – continuity and non-continuity systems.
Cutting: shot/reverse shot, eyeline match, graphic match, action match, jump cut, crosscutting,
parallel editing, cutaway; insert.

Other transitions, dissolve, fade-in, fade-out, wipe, superimposition, long take, short take, slow motion, ellipsis and expansion of time, post-production, visual effects.

Camera
Shots: establishing shot, master shot, close-up, mid-shot, long shot, wide shot, two-shot, aerial shot, point of view shot, over the shoulder shot, and variations of these.
Angle: high angle, low angle, canted angle.
Movement: pan, tilt, track, dolly, crane, steadicam, hand-held, zoom, reverse zoom.
Composition: framing, rule of thirds, depth of field – deep and shallow focus, focus pulls.


Working class
Presented in the stereotypical context of traditional working class communities such Eastenders and Corrie, Shameless
Community values often praised but do not reflect reality
Working class communities have declined with the collapse of traditional industries such as coal
mining
Often presented in the context of trouble, undesirable welfare scroungers, unable to cope with
their delinquent children.


Upper class
Mainly represented through the coverage of the
monarchy,
• Seen as well bred and cultured,
Represented through their accents, estates, and a taste
for shooting and hunting,
Usually represented in costume and period drama.

How does the media represent social class ?
Lack of focus on the tensions or class conflict which exist within society and have been highlighted
by key sociological perspectives such as Marxism
Media through its representation of social class ensures the cultural hegemony of the dominant
capitalist class which maintains inequality and exploitation.

Nairn (1988) – Monarchy
“Royal Family” concept = niceness, decency, ordinariness,
Royal family can be deemed to be “like us” but “not like us” – the queen seen as ordinary working
mother doing extraordinary things,
Obsession with the royal family develops through the British society following WWII

Representations of the upper class and wealth
Neo-marxist believe that the mass media representations of social class tend to be celebrate


hierarchy and wealth,
UK mass media never portrays the upper class in a critical light,
Upper classes usually portrayed in an eccentric or nostalgic way. 

Reiner (2007) and Young (2007)
Media tends to portray the UK as a meritocratic society in which intelligence, talent and hard work
are rewarded;
Neo Marxists argue that this concept of meritocracy is in fact a myth as wealth rather than ability
opens up the doors and access to Oxbridge and top jobs; 

Newman (2006)
• Argues that the tabloid media dedicate a great deal of their content to examining the lives of
another section of the wealthy elite,
• This dedication invites the audiences to admire the achievements of these celebrities
• Media over focuses on consumer items such as luxury cars, costly holiday spots and fashion
accessories









The middle class.
• Presented as educated and successful as well as able to cope with problems,
• Over represented in the media due to their lifestyle,
• Representation fits in with the hegemonic ideology of the dominant class in society,
• Representation justifies the existing class structure and inequalities by suggesting people need to
become more competent and successful in order to cope with life.

Representations of the middle class
Overrepresented on TV in dramas, soap operas, and situation comedies,
Substantial percentage of newspapers and magazines are aimed at the middle classes such as a
Daily Mail and the Daily Telegraph which focuses on their consumptions and taste,
Content of newspapers expresses the concerns of the middle classes with regards to the declining
moral standards along with their pride for their British identity and heritage,


Representations of the working class • Newman (2006) argues that there are very few situation
comedies, television or drama which focuses on the everyday lives of working class who constitute a
significant section of society,
• Newman argues that when in the media working class are often depicted in a very non positive
light dumb buffoons (Homer Simpson) and immature machos (Phil Mitchell),
Butsch (1992) – working class portrayed as flawed individuals (benefit cheats, etc)


Martin is a character who likes to spend a lot of his time in his shed, he normally doesn't wear a shirt 
around the house, he is very clumsy and is partially deaf. 


Representations of the working class
Curran and Seaton (2003) – newspapers aimed at the working class make the assumption that they are uninterested in serious analysis of either the political or social organisation,
Marxists argue that the content of newspapers such as the Sun and the Daily Star is an attempt to distract the working class audiences from the inequalities of capitalism.



 







Representations of poverty and underclass
Portrayal usually negative and stereotypical,
Portrayed in the form of statistics in news bulletin such as figures
of unemployment,
Recent media interest in the labelling of the poor such as “chavs
which according to Shildrick and MacDonald (2007) suggest that
the poor are undeserving of sympathy, • Hayward and Yar (2006) –
the term chav is used as an amusing term of abuse for young poor
people 



In 'Fish Tank' the main character lives within a block of flats which is a stereotypical place for 
working/under class to live like in 'Top Boy'.

Lawler (2005)
Chav is used as a term of disgust and contempt,
Argues that the media use the discriminatory and 
offensive language to vilify what they depict as a peasant 
underclass symbolised by stereotypical forms of 
appearance,
Swale (2006) – usage of the term NEET (Not in 
Employment Education or Training),
Newspapers suggest that those from the underclass are
responsible for their own poverty. 


DOWNTON ABBEY

Within Downton Abbey class can be easily distinguished. One way that we can establish the class of these characters is through Mise-En-Scene. At the beginning of the clip there is a boy who is riding his bike dressed in rags with the stereotypical paperboy hat. This immediately signals to me his class, as he cannot afford a decent standard of clothing. Not only this but his profession at the time, was a very working class job. Towards the middle of the extract you can see many of the maids/ workers all eating round one table and later on you can see a lord who is sat at his own table eating. This illustrates both the working and upper class, as the workers are not seen as important enough to have their own separate breakfast areas, where as the upper class do.  With regards to props, the upper class is easily differentiable from the working class. Towards the end of the extract the lady is presented with breakfast in bed, eating of china plates with a china pottery set.  This extract in many respects fits Narin’s theory that royal/upper class families are portrayed like us but not like us as the lord and lady have a normal conversation with each other but have servants and exert power over people.


The whole extract is set heavily around a palace and so the non-diegetic sound, or sound track, is rather fitting. It is an instrumental/ piano melody esc sound track, which is stereotypically associated with the upper class.  The ringing of the bell early on shows the divide between the classes and that there is a social divide as the servants are being beckoned. This shows that they are working classes as they answer to someone, and a bit like the Ronnie comedy sketch; it shows they have a place within society and that they know their place.  Newman’s theory (2006) is highly supported within this extract as the paper on the Titanic’s sink had an article that talked about all the upper class women getting on board the lifeboats but not the working or middle class. This supports his theory as he talks about newspapers covering people based on their wealth.  The accents, so diegetic sound, of the characters determines their status and class. All the working class within the extract has thick northern accents whereas the upper class is well spoken and has soft accents. This links to the Neo Marxists argument against Young and Reiner’s theory (2007) that meritocracy is in fact a myth as wealth rather than ability opens up the doors and access to Oxbridge and top jobs. The well-spoken nature of the upper class in the extract suggests they are educated which therefore suggests they went to Oxbridge.

At the start of the clip there is a POV shot of the lady of the house, which coincidentally happens to be a low angle, over the paperboy. This shows the difference in class as she is looking down on him as he is working class and so sees him a lesser than herself. There is also a high angle of one of the workers. This could suggest he is middle class as a high angle makes him seem intimidating as if he has the power over a working class worker. This relates to the comedy sketch ‘I know my place’ as he looks down upon the working class but looks up to the upper class. There is another over the shoulder shot from the perspective of a middle class man which is slightly angled down on the working class workers. This shows class as he again is looking down upon the lower class again a bit like within the comedy sketch. Later on there is an establishing shot when the lord of the house is walking down the stairs. This shows his class as it establishes how much he has.



UNDER CLASS 

• Butsch (1992) – working class portrayed as flawed individuals (benefit cheats, etc)

• Curran and Seaton (2003) – newspapers aimed at the working class make the assumption that they are uninterested in serious analysis of either the political or social organisation,
  
• Newman (2006) argues that there are very few situation
comedies, television or drama which focuses on the everyday lives of working class who
constitute a significant section of society.



Shameless
                                                  https://www.youtube.com/watch?v=wOg9RNVFAXA

At the start of the clip there is an establishing shot of the location in which the drama takes place. This is used to show class as it shows a beaten down area, a council estate/block of flats, which is normally associable area for the stereotypically working class family. There is an extreme close up of the beer as it is passed to Frank. Extreme close ups can be used as a way of showing an object of interest, in this case the object is beer. This represents class as, Frank is unemployed and stereotypically the unemployed working class 'drink away' their problems. There is a close up on Frank's face which enables you to see his drunken face. This shows class because drinking and being excessively drunk is associated with the working class as it is assumed they do not look after themselves properly. This links to Butsch's theory (1992) that working class individuals are flawed as Frank is very drunk and therefore is not a responsible figure to his children. 

With regards to the character of Frank his dialogue is very slurred. This illustrates his class as similarly to before, being drunk and irresponsible is related to being the working class. This links to Newman's theory (2006) that sit-coms do not accurately represent the working class as having a contribution to society. Throughout the extra there is a continual use of informal lexis. Frank says 'Fuck' continuously, this sort of language something is associated frequently with the working class as they have this 'chav' type attitude which links to Lawlers theory (2005) that 'chav' is used as a term of disgust, which is fitting to the way Frank treats his kids. The sound track is off beat and reggae esc this shows that they are underclass as it is common music and has no real class like the soundtrack of Downton Abbey. They all have strong scouse accents and Liverpool is known for its council estates and so it shows their underclass status. 

At the beginning the set is made up to be a shabby pub, stereotypically the working and underclass spend most of their time in the pub. This in a way links to Swale's theory (2005) that the working class are N.E.E.T (not in employment education or in training) he is at the pub all day. Not only this but it slightly links to newspapers suggesting that the underclass are at fault for their own situations and because Frank is only drinking away his problems instead of facing them he is creating more issues for himself. 
The costumes of the characters are also very stereotypical of the working class as they are wearing full tracksuits or worn out clothing. This shows that they are working class as a middle or upperclass man or woman would be wearing a decent standard of clothing.
Not only this but when it cuts to the scene in their apartment the older sister uses an old blanket to make a poncho, this shows that they cannot afford to go and buy a new one they have to make do with what they have which is stereotypical of the working class. Within the same scene you can also see the walls of the flat are beaten down. This links to Butsch's theory that the working class are flawed individuals as they aren't looking after themselves or where they live.

   












Throughout the extract there are loads of normal cuts. This shows class because it illustrates how ordinary the working class are and that they aren't particularly exciting. There is then exaggerated sound of Frank chugging his beer. This again links to Butsch's theory that the working/under class are flawed individuals as it is exaggerating his dependence on alcohol which is stereotypically a working class thing. After Frank finds out Ian is not his son there is a wipe transition to the apartments. Exaggerated wipe transitions are quite unprofessional and do not look as good, this shows class as Frank is unemployed and not very professional when it comes to being a father. This links back to the working class being N.E.E.T because of Frank being unemployed and the exaggerated wipe further shows this as it doesn't look good.